An Ebook from the Briq Webinars

CRM Is Dead

How AI is changing business development in construction, from the lead nobody read to the report every CEO wants.

In many construction companies, most of a business developer's day is data entry. Three hundred leads a day arrive, and moving them into a CRM doesn't mean anyone reads them.

AI changes the job. Every lead gets scored against your backlog the moment it lands, signals show up months before the RFP, and nobody types the same project into twelve systems.

This ebook is drawn from Briq's webinar CRM Is Dead, with Bassem Hamdy.

What's inside

  • The best BD report ever built ran on one programmer
  • Most of BD is data entry. That isn't the job
  • Nobody is reading your leads
  • Relationships are not a strategy
  • An agent for everything is best of breed again
  • Vibe coding makes a great prototype. It isn't a platform

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